Things to Do When Your Website Gets Copied, Tools & Techniques to Diagnose and Prevent Any SEO Loss


Content theft is a common concern across the virtual world. Content creators, especially the top ones, confront these issues at some point in time. But what do you do when you find out someone has stolen your content? How do you deal with situations where your website gets copied and prevent SEO loss? BrainMine, one of the best agencies for SEO services in Pune, answers these questions through this blog.

What is Content Duplication?

Duplication of content refers to the same content hosted on multiple URLs across the internet. In situations like these, the search bots and crawlers aren’t able to identify and decide which URL to rank higher than the other in the search results.

The Impact of Content Duplication on SEO

If someone steals your content and publishes it on their website, when someone searches for your content, the search engine will not promote your site. That directly affects SEO! Your page, which earlier used to rank well on the top pages of the SERPs, will suffer a considerable drop in the rankings. As a result, you must continuously track duplication of content. It will help you take the necessary actions before the damage takes place. 

How to Track Content Theft?

Content duplication has a significant impact on SEO. However, how to track content theft? Fortunately, the internet has several tools to help you track content duplication and websites that have republished it. A couple of popular tools in this regard include Google Alerts and CopyScape.

Google Alerts is an effective tool that helps you spot stolen content. All you have to do is visit Google Alerts, paste a section of your content, instruct the tool to check the websites it should check, and specify the email ID that will receive the results. You can create as many alerts as you want and tweak the settings to receive regular notifications.

CopyScape is another effective tool that helps detect plagiarism, especially for websites that host a significant amount of content. However, it is not free. Premium content and results are chargeable. 

How to Tackle Content Duplication?

One of the first steps is to connect with the one who has stolen the content. Many have their contact IDs mentioned on their website. You may connect with them through their email ID or contact forms. If they respond and agree to remove the content, you can eliminate the duplication. But if they don’t, there’s another way to deal with it. You can report such websites and URLs to the Digital Millennium Copyright Act (DMCA). This can be done through Google Webmaster Tools.

However, reporting through Google Webmaster Tools can prove a bit challenging. You will need the best SEO company in Pune to combat content duplication and report it to the concerned authorities.

Need the best SEO services in Pune? Partner with BrainMine. It has the technical expertise and human resources to manage content, help companies fight against content duplication, and remove it by reporting it to the concerned.
Location: Pune, Maharashtra, India

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